ELEMENTAL FITNESS CORNWALL
The logo design is focused on strong text and an emblem that embodies fitness by the coast of Cornwall.
The stationary follows on from the logo with a clean approach breaking down the logo. The emblem is separated on both the business card and the letterhead allowing for a larger scale use of the design.
The advertising uses the brand colours with a balance of text and imagery to engage the audience. The adverts were to be concise but offer the information clearly through both text and imagery.