IS YOUR WESBITE RESPONSIVE?

Here is what google has to say:

“Responsive web design (RWD) is a setup where the server always sends the same HTML code to all devices and CSS is used to alter the rendering of the page on the device. Google’s algorithms should be able to automatically detect this setup if all Googlebot user agents are allowed to crawl the page and its assets (CSS, JavaScript, and images). Responsive design serves all devices with the same code that adjusts for screen size.”

WHAT DOES THAT MEAN?

It refers to your website being dynamic. Your website will display the same content regardless of the viewers device.

If the viewer is looking at your website on a computer screen the same content will be accessible when they view it on the phone.

Below are a few statistics to represent the importance of a responsive website:

01

Mobile First Indexing. Google will be indexing websites based on the websites mobile functionality.

02

Mobile traffic as a share of total global online traffic is 52.64%

03

Mobile devices are projected to reach 79% of global internet use by the end of 2018

04

Mobile eCommerce revenue accounts for 50% of total eCommerce revenue

05

The mobile share of total digital minutes is 65%

06

57% of internet users say they won’t recommend a business with a poorly designed website on mobile

07

8 in 10 customers would stop engaging with content that doesn’t display well on their device

08

According to Google, 61% of users are unlikely to return to a site on mobile if they had trouble accessing it and 40% visit a competitor’s site instead

09

83% of mobile users say that a seamless experience across all devices is very important

10

Average smartphone conversion rates are up 64% compared to desktop conversion rates

11

88% of consumers who search for a type of business on a mobile device call or go to that business within 24 hours